One of my favorite lists is the New York Times annual publication of buzzwords. As one would expect in an election year, this year's list is chock full of neologisms, portmanteaus and idiomatic expressions with a distinct political bent. Let's just say I'm very thankful for not have to decide between 'Caribou Barbie' and 'Hockey Mom' come January 20th.
About Clement
- Clement has a knack for recognizing what's a future power brand and what's a mere collection of random letters. For the past two decades Clement has propelled the world's leading naming and branding companies to new heights. This co-founder of Nomen USA and Nomen Healthcare counts Nissan’s Altima, IBM’s nWays, Pfizer's Viagra and past invitations from the FDA and EMEA to discuss optimal naming practices as memorable moments in a career that began in 1990 with David Wood Associates.
Contacting Clement
- Nomen USA
411 Theodore Fremd Ave.
Suite 206 South
Rye, N.Y. 10580 USA
Office: +1 914 925 3496
About Nomen
- The Nomen Group has grown from the pioneering linguistic-centric agency established in 1981 to the world's foremost independent agency dedicated to naming. Nomen USA joins the ten existing group offices located throughout the world in Europe and Asia and also serves as the U.S. headquarters of Nomen Healthcare.
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